Power In the Process

The ability to make you successful lies in the process not the idea. Ideas are not unique. Ideas are not businesses. Ideas can’t topple over competitors. The work that goes in behind the idea is what makes you successful. I never understood why someone would keep an idea secret. Why someone believes the idea is… Read more Power In the Process

A Company Without Personal Email

Instead of everyone at your company having their own email, why not just have a shared group email. I.e. instead of having bwayne@example.com and ckent@example.com, you would just have hello@example.com. To me this makes sense for any business that deals with consumers. Why make your customers know multiple emails at your company. If a customer… Read more A Company Without Personal Email

Do You Need Social Media?

There is this idea in marketing of “be everywhere.” The idea that your company needs to be everywhere so that you are in front of as many potential customers as possible. When I work with businesses just starting, one of the first things they want to do it set up Facebook, Twitter, Instagram, Pinterest, Snapchat,… Read more Do You Need Social Media?

I Don’t Understand Slack

Anyone who works in tech, or any industry by now, has heard of or used Slack. It has become wildly popular as the latest productivity tool. Slack is labeled as a team communication app. It’s the next step of office chat. A high powered version of email. It’s big advantage, is it’s integration with so many… Read more I Don’t Understand Slack

Single Point of Failure

It’s a pretty common idea in a lot of fields (business, security, software development, etc..), try to avoid a single point of failure. Don’t create any system that can be completely taken down by one problem. This is the reason I don’t use a password manager. I don’t trust all my security to a single… Read more Single Point of Failure

Content Over Distribution

I’ve worked with a number of business owners, and I’ve seen many of them fall for this trap (myself included). Focusing more on getting the word out than what the word actually is. Focus on creating the content (or product) that people actually want before trying to get everyone in the world to see it.… Read more Content Over Distribution

Local Business

I am at the end of a 28 day ordeal with Esurance. And having one of my worst experience with a company in a very long time, I had to share. I will do my best not to have this turn into a rant. First, a little background. I have been with Travellers insurance since… Read more Local Business